Monthly Archives: August 2011

5 Mobile Marketing Tips From Cindy Krum


In 2005, I remember asking the audience at my SES San Jose session how many were using analytics and was amazed when only about 25 percent of the room indicated they were. Now it appears mobile marketing is in the

Posted in SEO News

Advanced Keyword Modeling: How to Calculate Success on Google & Bing


Are you capitalizing on the intent of each user’s query? In his session on Advanced Keyword Modeling at SES San Francisco, Bill Hunt from back-azimuth.comdrilled down to the molecular level to analyze how your keywords and snippets match a user’s

Posted in SEO News

Google deal boosts shares in Asian phone makers


Shares in Asian makers of Android mobile phones have risen, after Google said it would buy Motorola’s handset business for $12.5bn (£7.7bn). The agreement is expected to give the likes of HTC and Samsung Electronics a greater degree of protection

Posted in Google Updates

Content Site Links Are More Valuable than Social Links


Despite the hype, the value of social media referrals is questionable. Add another recent study to the un-social pile: Outbrain’s Content Discovery and Engagement report showed that content sites provided more engaged users. The Outbrain Study For those unfamiliar with

Posted in SEO News

Who Uses Search Engines? 92% of Adult U.S. Internet Users [Study]


A survey from Pew Internet indicates that search engine and email usage are the top ways people spend time online. Social networking is still on the rise, but has a long way to go. The Continual Popularity of Search Search

Posted in SEO News

WSJ: Android, Along With Web Search, Now Part Of Google Antitrust Probe


The Wall Street Journal is reporting that the FTC’s antitrust investigation of Google will extend to Android, in addition to general search: Six weeks after serving Google with broad subpoenas, FTC lawyers, in conjunction with several state attorneys general, have

Posted in Google Updates

Google Starts Choosing Winners & Losers Among Its Lab Projects


Three weeks have passed since the surprising news that Google would be shutting down Google Labs, its playground where experimental product ideas went to live or die. We now know a little more about which ones will live and which

Posted in Google Updates
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